Sasken, with an extensive decade-long tenure, has solidified its position as a prominent entity in the automotive electrical/electronics technology domain. Jaimir Singhvi, Vice President and Head of Sales, Automotive & Industrial, underscores their proficiency in product development and connectivity, rendering them a reputable collaborator for major industry stakeholders.
Amidst the swift transformation witnessed within the automotive sector, manufacturers are increasingly cultivating their own software in order to exert greater authority and comprehension over the software embedded within vehicles. This is where Sasken’s role assumes critical significance as a provider of indispensable SDV components.
The company’s focus on spearheading connectivity serves to differentiate them from their counterparts. They have recently aligned with SOAFEE SIG, a distinguished organization dedicated to standardizing modular vehicular architectures that integrate cloud technologies with automotive functional safety and real-time requisites.
Sasken demonstrates excellence in telematics, infotainment, body electronics software, and automotive digital engineering. Their associations with prominent cloud service providers such as Google, AWS, and Microsoft, in addition to partnerships with leading platform vendors like Qualcomm, have afforded them a competitive advantage in the industry.
Moreover, their in-house testing accelerator, “KenTest,” ensures optimum performance of intricate systems, while robust cybersecurity measures are in place to fortify resilience against potential cyber threats.
Looking to the future, the automotive realm is undergoing rapid evolution, with vehicles progressively reliant on software. Sasken acknowledges the direction towards electrification and the burgeoning electric vehicle market and emphasizes the significance of software solutions in enhancing vehicle performance, safety, and user experience to surpass consumer expectations.
Connectivity, particularly in light of the emergence of 5G, is shaping the trajectory of telematics, paving the way for virtual testing and cloud-based vehicle functions. Sasken is primed to harness the potential of satellite connectivity within the automotive sector, leveraging their cutting-edge expertise in satellite communications.
As the automotive industry traverses through this transformative phase, Sasken’s role in crafting advanced technologies and solutions is anticipated to be pivotal in shaping the future of automotive technology.