Introducing Traces: The Innovatively Crafted Lifestyle Wine Endorsed by WW ®

Traces is an exceptional range of wines specially crafted to meet the preferences of calorie-conscious individuals while maintaining a high standard of taste and quality. Developed by DrinkWell, these wines are meticulously designed using consumer data to ensure they align with the preferences of modern drinkers.

As more people in the UK seek lower-calorie alcohol options, Traces provides an excellent solution for those looking for a lighter alternative to traditional wines without compromising on taste. Each bottle of Traces wine contains approximately 30% fewer calories compared to traditional wines, making it an ideal choice for those seeking a more mindful approach to alcohol consumption.

These wines are produced in the Cotes de Thongue region in the South of France, on a vineyard with sustainable certification. The grapes used in Traces wines are harvested in the early morning to reduce sugar content and picked from Precosé vines two weeks earlier than usual to ensure a completely natural process.

Traces wines have been intricately crafted to maintain a lower alcohol by volume (ABV) of 11% and are fermented to remove all residual sugar, allowing customers to enjoy 90% of the alcohol content while keeping the calorie count low. The range includes three varieties: Rosé, Sauvignon Blanc, and Cinsault, each containing just 78kcals per 125ml serving.

A notable feature of Traces wines is their recognition in the beverage industry, with the Sauvignon Blanc variety receiving a Bronze award at the International Wine Challenge 2023 and the Cinsault variety being awarded ‘Commended’ at the same event, showcasing the commitment to premium quality and innovation in crafting Traces wines.

In addition to their impressive nutritional profile, Traces wines are environmentally friendly, with fully sustainable packaging, and are suitable for vegans and those following a gluten-free diet. They have become the first endorsed wine brand for WW ®, making them an even more appealing choice for individuals looking to balance their lifestyle choices.

Traces wines are available for purchase on the DrinkWell website and Amazon, with prices starting from £10.99 per bottle. They are also promoted on social media platforms such as Instagram, where consumers can find additional information and updates on the brand.

Each variety of Traces wine offers unique and delightful tasting notes, suitable for various occasions. The Rosé features a succulent blend of red berry fruit characters, the Sauvignon Blanc boasts classic grassy and herbaceous notes, and the Cinsault offers vibrant redcurrant and raspberry fruits with hints of caramel and vanilla.

To further enhance the consumer experience, Traces wines encourage feedback and discussion from their customers, recognizing the value of insights and the exchange of ideas.

In conclusion, Traces wines offer a sophisticated and mindful drinking experience, perfectly tailored to the lifestyle and wellbeing needs of today’s consumers. With their lower calorie content, exceptional taste, and quality, they are set to become a popular choice for those seeking a balanced approach to wine consumption.