POOR Collective’s Powershift exhibition returns to London, highlighting emerging designers during the London Design Festival. The initiative empowers young talent while promoting interdisciplinary approaches to design. It illustrates the vital role of social enterprises in facilitating creative opportunities for the next generation of designers.
POOR Collective has reintroduced the Powershift exhibition in London, showcasing emerging young designers during the London Design Festival for the second consecutive year. The initiative aims to highlight the work of young talent struggling for visibility in large-scale events, embodying the concept of ‘Power Out of Restriction’ to empower and unlock opportunities for these designers. Co-founder Shawn Adams emphasised the collective’s mission: “We’re primarily a design practice but we also look out for other ways that we can champion young designers. Each of the participants in the Powershift exhibition is taking skills and knowledge from working in one discipline and applying that to something completely different.” The exhibition not only celebrates youthful innovation but also encourages interdisciplinary approaches to design, thus fostering a vibrant creative landscape.
The Powershift exhibition is designed to provide a platform for young designers to present their work amidst the broader context of the London Design Festival. This initiative stems from the recognition of the challenges faced by emerging talent in gaining exposure during large events. By creating an opportunity for these designers, POOR Collective aims to promote an inclusive and supportive environment that champions creativity and innovation. The term ‘Power Out of Restriction’ reflects the guiding philosophy of the exhibition, focusing on empowering individuals to transcend limitations through design.
The Powershift exhibition showcases the important role of social enterprises in nurturing young talent in the design industry. By offering platforms like this, new avenues are created for emerging designers to express their creativity, emphasising the significance of interdisciplinary collaboration and community-focused solutions in design.
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