Stephen Jones Unveils ‘The Curve’ Collection at London Fashion Week

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Stephen Jones presents his Spring/Summer 2025 collection ‘The Curve’ at London Fashion Week, showcasing a range of unique hat designs inspired by historical artists and fashion figures. His works, marked by authenticity and personal storytelling, highlight the increasing consumer demand for originality in fashion. Jones is also preparing for a major retrospective exhibition at Palais Galliera.

At London Fashion Week, Stephen Jones unveiled his Spring/Summer 2025 collection named ‘The Curve’, inspired by the works of renowned Romanian sculptor Constantine Brâncuși and famed couture creators such as Azzedine Alaïa, Thierry Mugler, and Claude Montana. Jones is a notable figure in fashion, serving as chairman of the British Hat Guild and patron of the Millinery Association of Australia, and is preparing for a major retrospective exhibition at the Palais Galliera, showcasing 400 pieces, including 170 hats, detailing his collaboration with iconic fashion houses over nearly three decades. Jones’s showroom displays a diverse collection, with styles ranging from vibrant bucket hats to sophisticated evening pieces, highlighting his craftsmanship and unique vision. A standout piece from the collection is the ‘Laser’ hat, featuring a striking Mugler-inspired design. Jones expressed fondness for a whimsical gold flying beret, reflecting his playful approach to design inspired by Alaïa. He emphasises that his designs stem from a blend of spontaneous creativity and deep fashion knowledge, with authenticity being vital in today’s luxury market, as consumers increasingly seek genuine products. In a world where accessible fashion dominates, Jones asserts that the unique authenticity of his hats remains their significant draw, resonating with clients looking for more than just accessories but items that tell a story and hold personal significance. Each hat reflects a creative journey, capturing memories and moments.”

Stephen Jones is a pioneering milliner based in London, celebrated for his innovative hat designs. His work reflects a strong connection to fashion history, making him a significant figure in contemporary accessory design. The fashion industry currently prioritises authenticity, particularly among luxury markets where consumers are keen to discern uniqueness in products they purchase. Jones’s upcoming exhibition at the Palais Galliera is remarkable as it focuses specifically on accessories, illustrating a dedicated appreciation for this art form that hasn’t been seen in decades.

Stephen Jones’s SS25 collection demonstrates his adeptness at merging historical influences with modern design elements. His emphasis on authenticity in fashion resonates with current consumer trends, creating a meaningful connection between his art and buyers. As he prepares for a significant exhibition celebrating his body of work, it is clear that Jones not only crafts hats but also weaves stories through each unique piece.

Original Source: www.forbes.com