WTM London 2024 kicked off with a record turnout, showcasing over 4,000 exhibitors. The event focuses on diversity and accessibility, featuring initiatives from Greece and India, while addressing technology challenges in travel. It runs until November 7, aiming to foster collaboration and highlight global tourism innovations.
World Travel Market (WTM) 2024 commenced on November 5 at ExCeL London, featuring a record turnout with over 4,000 exhibitors from 184 nations, making it the largest edition to date. Greece’s Tourism Minister Olga Kefalogianni and WTM Director Juliette Losardo officially opened the event, with the Greek National Tourism Organization as the premier partner showcasing their cultural offerings. The event highlights the economic significance of the travel sector, with £2.2 billion in deals struck last year.
The World Travel Market is a prominent global event dedicated to the travel industry, gathering professionals, exhibitors, and speakers to discuss trends, innovations, and economic impacts of travel and tourism. This year’s event focuses on diversity, equity, accessibility, and inclusion (DEAI) while showcasing advancements in accessibility within tourism, particularly through Greece’s efforts to improve offerings for disabled visitors. Technology challenges in creating frictionless travel experiences are also a significant topic during the expo.
WTM London 2024 emphasises the travel sector’s growth and commitment to diversity and inclusion, with a particular focus on accessibility and technology improvements. The event not only serves as a platform for international cooperation in travel and tourism but also encourages social responsibility within the industry, highlighting significant initiatives such as India’s e-visa and the Maldives’ sustainability efforts.
Original Source: news.gtp.gr