– ICE Barcelona set for 20–22 January 2025 at Fira de Barcelona – New venue chosen for its capacity and modern facilities – Clarion Gaming aims for record attendance following successful prior event – Key industry figures express enthusiasm for potential innovation and engagement
The inaugural ICE Barcelona will take place from 20 to 22 January 2025, marking a significant landmark as it moves from ExCeL London, where it had been held for over a decade. The new venue, Fira de Barcelona, spans 240,000 square metres and aims to enhance innovation and attendee engagement. Clarion organisers are optimistic about setting new attendance records, following over 45,000 attendees and 811 exhibitors at ICE London 2024. Stuart Hunter, MD of Clarion Gaming, expressed excitement about the new venue’s role as a hub for the international gaming community. Fira de Barcelona CEO Constantí Serrallonga stressed the importance of hosting such prestigious events for the city’s international reputation. Inside Asian Gaming will also be present with a team of five at Booth MC24.
The ICE (International Casino Exhibition) is a premier event in the gaming industry, traditionally attracting thousands of attendees and exhibitors each year. Following its long tenure in London, the 2025 edition is poised to debut in Barcelona, a city known for its cultural richness and modern facilities. This relocation is seen as a strategic move to revitalise the event’s atmosphere and opportunities for networking and innovation in the gaming sector.
As ICE moves to Barcelona, expectations are high for both attendance and engagement at the new venue. The strategic shift aims to leverage Barcelona’s vibrant cultural scene while providing the necessary infrastructure for an expansive gaming event, hoping to surpass previous attendance records. The industry is keen to see how this new chapter unfolds for one of the world’s largest gaming expos.
Original Source: asgam.com