PUMA exhibited a remarkable array of race suits at the 2025 Autosport Awards, celebrating its rich history in F1. The event, now open to fans, highlighted partnerships with teams like Jordan, Ferrari, and Red Bull. Notable suits included those of champion drivers, demonstrating PUMA’s innovation and commitment to tailored racing gear for all.
PUMA showcased an impressive range of race suits at the 2025 Autosport Awards, which celebrated top motorsport achievements. For the first time, fans joined the celebration at London’s Roundhouse, enjoying insights from motorsport figures like Bernie Ecclestone and David Coulthard, along with special exhibits, including PUMA’s notable collection of race-worn suits.
The display featured milestones from PUMA’s F1 partnerships, starting with its collaboration with Jordan in 2003, marked by Zsolt Baumgartner’s suit. This was followed by ties with Ferrari in 2005, showcasing Rubens Barrichello’s overalls, and an association with Renault, highlighted by Fernando Alonso’s title-winning suit during a historic era.
As time progressed, PUMA celebrated further success with Red Bull and Sebastian Vettel, exhibiting both their championship suits alongside Michael Schumacher’s last Mercedes race suit. The showcase also included significant suits from Lewis Hamilton and Max Verstappen, with the latter’s unique James Bond-inspired design from 2019 featuring prominently.
Notably, the display presented advanced sublimation printing technology seen in recent Charles Leclerc suits, allowing high-definition designs. Since the 1980s, PUMA has led the motorsport industry, having launched its first race shoes in 1984, ensuring all drivers receive high-performance, tailored gear.
Additionally, PUMA’s dedication to inclusivity was evident, providing specialised racewear for female drivers. The Autosport Awards not only honoured driver and team achievements but also celebrated PUMA’s continued innovation and legacy in motorsport attire.
The Autosport Awards are an annual event recognising excellence in motorsport, with specially invited fans this year enhancing the experience. PUMA’s involvement in F1 began in 2003 and spans several significant partnerships with renowned teams. The display at the awards demonstrated PUMA’s rich heritage and ongoing commitment to high-quality racing gear, making it a central aspect of the celebrations.
The 2025 Autosport Awards highlighted PUMA’s influential role in motorsport through its striking display of race suits. Fans experienced a unique glimpse into PUMA’s history in F1, showcasing collaboration with various champions. PUMA’s focus on innovation and tailoring for both men and women solidifies its status within the motorsport community.
Original Source: www.autosport.com