Leah Kelly, a 28-year-old entrepreneur from Cwmbran, has garnered significant attention with her groundbreaking crocheting enterprise, Malfie and Cro. Originating as a means to cope with her chronic pain affliction, her pastime has propelled her to the status of a finalist in the esteemed Best of Welsh Business Awards.
Fibromyalgia diagnosis at a tender age led Leah to embrace crocheting at 18, offering her a therapeutic release. Unbeknownst to her, this pastime would mature into a flourishing business. Her meticulously crafted toys, all subjected to rigorous UKCA testing and validation, have gained acclaim not solely for their excellence, but also for their distinctive narrative.
Leah’s nomination for the Arts and Creative category, alongside the Business Professional 2024 accolade, is a monumental accomplishment. She expresses gratefulness for the support of the public that has propelled her to the finals in these categories. “It is a privilege to be in contention for the Arts and Creative award, as well as the Business Professional award. The mere feat of reaching the finals holds substantial significance for me. I eagerly anticipate the opportunity to celebrate small businesses at the event,” she remarked.
This recent distinction marks yet another milestone in Malfie and Cro’s success story. Leah previously clinched a final spot in the National Young Trader Awards in 2023, and was conferred the Young Business Person of the Year title at the Torfaen and Monmouthshire Business Awards. She also received high commendations at the Swansea Young Trader Regionals.
The imminent Best of Welsh Business Awards, slated to unfold in Cardiff, will furnish a platform to honor the accomplishments of small enterprises. For Leah, it is not merely about the accolades, but also an opportunity to cultivate connections and engage with the business community.
Leah and Malfie and Cro’s prospects appear promising, and this recognition is a testament to her unwavering commitment and diligence poured into her enterprise. As she perpetuates to surmount odds and push boundaries, she serves as an inspiration to other budding entrepreneurs.
In summation, Leah’s odyssey from employing crochet as a tool for managing pain to becoming a finalist in the Best of Welsh Business Awards is a saga of victory and resilience. Clearly, her dedication to her craft and the principles she espouses in her enterprise have not gone unnoticed. We extend our best wishes to her for the impending awards, and trust that her narrative will continue to galvanize others in the entrepreneurial realm.
+ There are no comments
Add yours