The technological media landscape seems to have a uniform preference, focusing primarily on products and overlooking the social implications of technology. It is important to consider different branches of technology, such as computational technology, social technology, automotive technology, and market technology, in order to gain a more comprehensive understanding of its impact on society.
Computational technology encompasses devices such as phones, computers, televisions, and peripherals, while social technology explores the technological influence on society, our relationship with it, and the impact of algorithms. Automotive technology and market technology, which includes the influence of individuals such as Musk and stock markets like B3 and NASDAQ, also play significant roles in the evolving technological landscape.
Although generalist tech sites like Verge and 404 cater to a wide audience, the concern lies with platforms tailored exclusively for Google SEO. It is crucial to delve into how Google, particularly through its search engine and YouTube, has shaped society post-2010, influencing political, educational, entertainment, and consumption aspects. Facebook and WhatsApp’s influence, especially in regions like Brazil and India, cannot be overlooked either.
A shift in focus from solely discussing products like iPhone, Android, or macOS to analyzing the social implications of technology is imperative. However, it is also essential to align with market demands and algorithms. Initiatives such as Ghedin’s and MdU’s, which segment these topics into platforms like Órbita, offer a commendable alternative perspective to the discussions found on platforms like Felipe Deschamps’ TabNews.
In conclusion, given the widespread nature of technology in society, it is crucial to develop specific fields of study to analyze it from a theoretical and well-founded perspective. By embracing diverse technological subsets and exploring the broader social implications, the tech media can break free from its current uniformity and offer a more comprehensive understanding of technology and its impact on our lives.
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