Boosting Digital Transformation in University Sports: FISU and Bornan Sports Technology Join Forces

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The International University Sports Federation (FISU) and Bornan Sports Technology have recently announced a long-term partnership aimed at revolutionising the digital landscape of university sports. This strategic alliance is set to bring about a world-class digital transformation, focusing on enhancing the management of resources for organising global university sporting events through the use of advanced technology.

The main goal of this partnership is to leverage innovative digital services and cutting-edge cloud computing solutions to provide a robust technology platform that will streamline the management of the Organising Committees (OC) and the National University Sport Federations (NUSF), ultimately improving the overall experience for all stakeholders across the FISU pyramid.

In a statement, FISU President Leonz Eder expressed his enthusiasm about the collaboration, emphasising the importance of accelerating the adoption of digital technologies within the university sport movement. Bornan Sports Technology, a prominent player in the sports and digital transformation sector, is set to provide its extensive experience and key alliances to deliver a comprehensive, customised solution while upholding the highest quality standards in IT security and data integrity.

The strategic partnership will focus on several key areas of development, including event management systems, results management, virtual and TV graphics, websites, mobile apps, virtual stores, OTT channel, and big data. Under this partnership, Bornan Sports Technology aims to utilise its expertise and leadership in sports technology to provide the most innovative solutions, ultimately enhancing the experience for athletes, spectators, and Organising Committees.

Eva María Córdoba, the Chief Executive Officer of Bornan Sports Technology, expressed her confidence in the collaboration, highlighting the company’s commitment to providing the best and most innovative solutions that will elevate upcoming sporting events. The partnership aims to not only meet the current demands of university sports but also anticipate future needs, recognising the essential role of technology in driving progress and ushering in a new era of university sport.

This partnership between FISU and Bornan Sports Technology signifies a significant step towards embracing digital transformation in the realm of university sports. The collaborative efforts of both entities are a testament to their shared values and commitment to innovation, ultimately paving the way for a more advanced and seamlessly managed future for university sporting events.

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