The Threat of Ultra-Processed Foods and Alcohol on Public Health in Europe

2 min read

The World Health Organisation (WHO) has published a report linking the deaths of millions of people in Europe to the consumption of ultra-processed foods and alcohol. The report additionally highlighted the negative impact of powerful industries on public health and policy-making.

In Europe, the WHO estimates that 2.7 million lives are lost each year due to the consumption of these two types of food and drink. The organisation strongly criticised powerful industries for prioritising profit over public health, asserting that their interests are not aligned with the well-being of the population. Furthermore, the report pointed out that legal measures regulating alcohol and unhealthy food marketing are often inadequate in protecting public health.

Dr Hans Kluge, WHO’s regional director for Europe, stressed the significant impact of these industries, noting that they contribute to the daily deaths of at least 7,000 people in the region. He highlighted their obstruction of regulations aimed at safeguarding the public from harmful products and marketing. Additionally, he underscored the negative tactics used by these industries, including targeted marketing strategies and false claims about their products.

Belgium’s deputy prime minister, Frank Vandenbroucke, called for a change in approach, urging policymakers to address ‘hyper-consumption environments’, restrict marketing, and counter interference in policy-making. However, Christopher Snowdon, head of lifestyle economics at the Institute of Economic Affairs, criticised the report, describing it as ‘far-left political agitation masquerading as public health research’.

Snowdon argued that the report’s authors are opposed to the market economy and trade liberalisation, and accused them of advocating for government intervention in consumer choices. He expressed disappointment in the WHO for allowing the report to be published under its name.

In conclusion, the WHO’s report brings attention to the alarming impact of ultra-processed foods and alcohol on public health in Europe. It also highlights the need for effective policies to counter the influence of powerful industries on public health. Addressing this issue requires a collaborative effort from policymakers, health experts, and the public to safeguard the well-being of the population.