The Muji Awards exhibition showcases the top entries from Muji’s International Design Competition, featuring seven innovative designs selected from nearly 2,000 entries. The theme, ‘Found’, inspired contestants to reimagine everyday objects, with the winning designs now displayed in London before heading to Milan.
The Muji Awards exhibition in London showcases the impressive results of Muji’s International Design Competition, which received approximately 2,000 entries from 35 countries. Notable judges like Naoto Fukasawa and Jasper Morrison selected seven winners, whose innovative designs are now on display at the Muji store on King’s Road. The diverse winning entries encompass clever concepts such as a precisely structured stapler, eco-friendly washing powder made from wild camellias, and practical angled nail hooks. The theme of this year’s competition was ‘Found,’ prompting designers to reimagine familiar objects in new contexts to elicit an ‘Of course!’ reaction. One standout design was Yuki Iida’s Straw Straw, a straw crafted from straw, exemplifying simplicity and elegance. It will next be exhibited in Milan coinciding with Salone in April after an initial showcase in Muji’s Tokyo flagship store.
The Muji International Design Competition aims to encourage creativity by inviting designers to reinterpret everyday items. The competition has gained significant traction, exemplified by its expansive participant base and the quality of submissions that reflect contemporary design thinking. This year’s theme, ‘Found,’ challenges participants to find new life in ordinary objects, which aligns with Muji’s minimalist and functional aesthetic.
The Muji Awards exhibition highlights innovative design thinking through its competition, celebrating simplicity and practicality in everyday items. With a global reach and participation, it signifies Muji’s commitment to fostering creativity in design.
Original Source: www.wallpaper.com