Event Tech Live (ETL) is moving its U.S. edition to the East Coast starting in 2026, ending its contract at the World Market Center in Las Vegas. This strategic relocation aims to improve accessibility and sustainability for event professionals. Adam Parry, co-founder, noted that pausing the U.S. event in 2025 will allow for a significant enhancement, aligning the event with the evolving needs of the event technology sector. ETL has successfully educated the industry on event tech for over a decade in the UK and plans to extend this impact in America, focusing on proximity to a larger event professional population.

Event Tech Live serves as a significant platform for event technology professionals, aiming to enhance understanding and adoption of event technologies. Over the last ten years, it has established itself in the UK, successfully connecting tech providers with buyers to promote growth in the sector. Transitioning to the East Coast is part of a broader strategy to meet the industry’s current demands and make participation easier for attendees, particularly concerning location and sustainability.

The relocation of Event Tech Live’s U.S. edition to the East Coast in 2026 is a calculated move designed to enhance access and sustainability for attendees. By pausing the U.S. event in 2025, the team aims to refine the experience to meet the high expectations of industry professionals, thus ensuring continued growth and education within event technology.

Original Source: www.eventindustrynews.com

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