London is currently hosting the World Travel Market, attracting thousands of representatives amid rising concerns over tourism’s impact on climate change and extreme weather. Recent data indicates that global tourism has surpassed pre-pandemic levels, yet this boom increases the risk of overcrowding and strains local infrastructure. Andreas Fiorentinos of the Greek National Tourism Organisation highlights that the challenges often stem from inadequate local management rather than tourism itself. Communities are increasingly frustrated with overtourism, leading to protests in cities like Barcelona and Malaga against environmental damage and rising living costs. To combat these issues, many destinations, including Croatia, are enacting new regulations to balance tourism with the needs of local residents. The travel sector is responding to climate change, seeking not just net-zero emissions but also aiming for a net-positive impact on the environment. Jonathan Heastie from the World Travel Market notes that public awareness of environmental issues is influencing travel choices, with a preference for destinations with lower carbon footprints. The event concludes on 7 November.

The article discusses the current World Travel Market in London, highlighting the tension between rising global tourism and its negative effects, such as overtourism and environmental damage. As travel continues to rebound post-pandemic, communities are expressing their frustrations over the challenges brought by increased tourist numbers. Different regions are implementing measures aimed at mitigating these adverse impacts while the travel industry grapples with climate change concerns, underscoring a shift towards sustainability and responsible tourism practices.

The World Travel Market in London reflects the dual challenge of burgeoning tourism and its repercussions on local infrastructures and environments. With communities increasingly vocal against overtourism, locations are putting regulations in place to protect their residents. The tourism sector is also acknowledging the urgency of addressing climate change, with growing public demand for sustainable travel options. It’s clear that as tourism grows, balancing economic benefits with environmental sustainability will be essential.

Original Source: www.euronews.com

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